Evidence Log

A public proof trail for the case study.

The log records what was shipped, what was observed, what is still pending, and what should be tested next. It keeps the portfolio honest by separating evidence from claims.

Submitted2026-07-21

Sitemap endpoint

The public sitemap contains 23 canonical HTML URLs. Search Console reports zero sitemap warnings and zero errors, and URL Inspection confirms several sitemap pages are indexed.

Resubmit sitemap.xml after the July 21 playbook discovery update and monitor crawl changes.

Submitted2026-07-21

AI Trend case study URL inspection

Google URL Inspection reports Submitted and indexed for https://aigrowthbench.com/case-studies/ai-trend-prompt-hub. Google selected the declared canonical and last crawled it as mobile on 2026-07-03.

Monitor impressions and clicks; no additional indexing request is needed unless the status regresses.

Submitted2026-07-21

GEO pages URL inspection

Google URL Inspection reports Submitted and indexed for the GEO Bench, GEO Visibility Bench, and the current GEO visibility report. Canonical URLs match.

Use these indexed pages as the first targets for AI prompt retesting and external references.

Submitted2026-07-21

GEO checklist URL inspection

Google URL Inspection reports Submitted and indexed for https://aigrowthbench.com/geo-bench/geo-content-checklist. Google selected the declared canonical and last crawled it as mobile on 2026-07-15.

Use the indexed checklist in answer-engine prompt tests and record cited URLs or explicit misses.

Pending evidence2026-07-21

Traffic Playbooks URL inspection

Google URL Inspection reports URL is unknown to Google for /playbooks and all three child playbooks even though the four pages return 200 and appear in sitemap.xml.

Add contextual internal links, refresh truthful lastmod dates, resubmit discovery signals, and manually request indexing for the four URLs.

Submitted2026-07-21

Homepage URL inspection

Google URL Inspection reports Submitted and indexed for https://aigrowthbench.com/. Canonical URL matches and the last mobile crawl was 2026-07-13.

Keep the homepage focused on the project definition and link to current evidence pages.

Submitted2026-07-21

Entity page URL inspection

Google URL Inspection reports Submitted and indexed for https://aigrowthbench.com/what-is-ai-growth-bench. Canonical URL matches.

Use the entity page as the canonical answer source when testing ChatGPT, Gemini, Perplexity, Grok, and Google AI Overview.

Ready2026-07-21

Search performance baseline

Search Console recorded 77 impressions and 1 click across 11 pages in the 2026-06-23 to 2026-07-18 review window.

Grow non-brand impressions and track which playbook or GEO page earns the next measurable query signal.

Search ConsoleNeeds follow-up2026-07-21

Priority GEO pages indexed; playbooks still undiscovered

The July 21 URL Inspection refresh confirmed that the GEO report, GEO checklist, and AI Trend case study are indexed. The remaining discovery gap is the /playbooks hub and its three child pages, which Google still reports as unknown.

Open related page

Evidence

  • Homepage: Submitted and indexed; last mobile crawl 2026-07-13.
  • Current GEO report and GEO checklist: Submitted and indexed; last mobile crawl 2026-07-15.
  • AI Trend case study: Submitted and indexed; last mobile crawl 2026-07-03.
  • /playbooks and all three child playbooks: URL is unknown to Google.
  • Search Console review window 2026-06-23 to 2026-07-18: 77 impressions and 1 click across 11 pages.

Next action

Reinforce playbook internal links, deploy the refreshed pages, submit IndexNow and sitemap signals, then request indexing for the four playbook URLs.

GEO AuditConfirmed2026-07-05

Initial GEO visibility report published

At the July 5 checkpoint, AI Growth Bench separated technical GEO readiness from real AI citation proof: core GEO pages were indexed, the checklist and case study still needed follow-up, and Perplexity/Gemini/Google AI Overview claims remained pending.

Open related page

Evidence

  • New report route: /reports/2026-07-05-geo-visibility-report.
  • Google URL Inspection returned Submitted and indexed for the homepage, entity page, GEO Bench, and GEO Visibility Bench.
  • Google URL Inspection returned URL is unknown to Google for /geo-bench/geo-content-checklist.
  • Google URL Inspection returned Crawled - currently not indexed for /case-studies/ai-trend-prompt-hub.
  • robots.txt and llms.txt expose AI crawler access and canonical GEO context.

Next action

This historical checkpoint was superseded by the July 21 URL Inspection refresh; keep AI citation claims pending until cited URLs are captured.

Content SystemConfirmed2026-07-03

External AI Trend Prompt Hub case study added

AI Growth Bench added a first-class case study that uses AI Trend Prompt Hub as real SEO evidence while keeping the portfolio project and the prompt site separated.

Open related page

Evidence

  • New route: /case-studies/ai-trend-prompt-hub.
  • The page states that AI Trend Prompt Hub is an external project case study, not the AI Growth Bench business model.
  • The page includes Search Console evidence-window metrics, long-tail keyword lessons, proof links, and next actions.
  • The route is included in publicRoutes so sitemap, feed, text sitemap, and AI-readable files can expose it.

Next action

Deploy the route, push discovery through IndexNow, resubmit sitemap, and request manual URL Inspection when Search Console is available.

SEO AuditConfirmed2026-05-24

Search discovery layer added

AI Growth Bench added public discovery endpoints so search engines and feed consumers can find new or updated pages through more than one route.

Open related page

Evidence

  • XML sitemap and text sitemap expose the canonical HTML URL inventory.
  • RSS and Atom feeds expose recent public pages and portfolio evidence surfaces.
  • robots.txt references the canonical XML sitemap; the discovery page and document alternates expose text sitemap and feed endpoints.
  • IndexNow public key file is hosted at the site root for Bing/Yandex-style discovery.

Next action

Submit the public sitemap and feeds in webmaster tools, then monitor which engines discover the new URLs first.

DeploymentConfirmed2026-05-22

Production deployment baseline

AI Growth Bench was deployed on its own domain with HTTPS, canonical redirects, sitemap, robots.txt, and PM2/Nginx production routing.

Open related page

Evidence

  • https://aigrowthbench.com returned HTTP/2 200.
  • HTTP and www variants redirected to the canonical HTTPS domain.
  • robots.txt and sitemap.xml returned 200.

Next action

Keep deployment evidence attached to future SEO reports.

Answer EngineConfirmed2026-05-23

First answer-engine visibility baseline

ChatGPT and Grok recognized AI Growth Bench from the public site, while Gemini missed the current project context and treated the name as ambiguous.

Open related page

Evidence

  • Prompt tested: What is AI Growth Bench?
  • ChatGPT described the project as a public AI growth lab.
  • Grok cited aigrowthbench.com and summarized the operating bench accurately.
  • Gemini did not cite aigrowthbench.com in the captured result.

Next action

Repeat the same prompt after indexing has had time to refresh.

GEO AuditConfirmed2026-05-23

Entity definition strengthened

A dedicated definition page and homepage FAQ were added so answer engines have a clear first-party explanation for the project.

Open related page

Evidence

  • Dedicated route: /what-is-ai-growth-bench.
  • Structured data includes WebSite, ProfilePage, CreativeWork, WebPage, and FAQPage.
  • The sitemap includes the definition page.

Next action

Use Search Console URL Inspection to confirm discovery and indexing state.

Search ConsolePending2026-05-24

Search Console evidence slot

The public site is prepared for sitemap submission and URL Inspection, but the case study does not claim indexed state until Search Console screenshots or result text are captured.

Open related page

Evidence

  • sitemap.xml is ready for submission.
  • Homepage and entity page are the first URL Inspection targets.
  • First query/impression data is still expected later because the domain is new.

Next action

Attach sitemap submission, URL Inspection, and first impression observations once available.

Content SystemConfirmed2026-05-24

Published experiment pages added

Three publishable experiment pages were added to show that the bench can create real programmatic SEO and GEO pages rather than only listing planned content.

Open related page

Evidence

  • Published GEO page: /geo-bench/geo-content-checklist.
  • Published programmatic SEO page: /programmatic-seo/ai-agent-workflow-audit.
  • Published programmatic SEO page: /programmatic-seo/quality-gates.

Next action

Submit the updated sitemap and record index status for each experiment page.

SEO AuditConfirmed2026-05-24

Codex SEO optimization pass

The project was rechecked with Codex SEO, then updated with self-canonical routes, cleaner sitemap output, security headers, citation-ready homepage copy, and four client-facing portfolio modules.

Open related page

Evidence

  • Technical SEO score improved from 79 to 87.
  • Sitemap score improved from 73 to 100.
  • GEO score improved from 57 to 77.
  • Content score improved from 42 to 59.
  • Linkinator scanned 52 public links and returned 200 for every link.

Next action

Run PageSpeed or Unlighthouse for real performance evidence, then add the results to SEO Audit Bench.